During the summer months, petty crime in Australia reaches an all-time high.

The West Australian Police department wanted to bring awareness to this issue without sounding like they were scolding the entire state. These radio spots are based on the simple insight that when you make it easier for crooks, they make it harder for you. So why not make it tougher for them by not leaving your stuff lying around? Seems kind of obvious when you put it like that.